In a survey of varioPRINT iX-series users, Canon found that 70% of users are are commercial and online printing businesses producing general commercial print applications such brochures, greeting cards, flyers, postcards and books.
Canon also discovered that over 40% of varioPRINT iX-series users were new to its kit and installed the press to complement other technologies or to transition volumes from offset and liquid toner to digital inkjet.
In addition, the varioPRINT iX-series proved such a hit that it was presented with an EDP award and a Keypoint Intelligence Outstanding Innovation Award in Production Print.
Stuart Rising, head of commercial print for production printing products at Canon UK and Ireland, comments: “We’re pleased to see that there’s been such a positive interest in the varioPRINT iX-series from the global commercial print market.
“When we unveiled the press last year, we wanted to offer graphic arts printers a solution that ensured they no longer had to compromise on productivity or media versatility to deliver high quality.
“It’s therefore encouraging to receive feedback from users that reinforces that it is delivering in all areas, allowing users to exceed customer expectations, take on new work and grow their businesses.”
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