Fedrigoni to inspire students with new campaign
The Fedrigoni Group has joined forces with the Inspiring Girls International association on a new campaign to encourage children in schools around the world develop their passions and talents.
Print Monthly Consultant Editor
Tuesday, 16 Nov 2021 08:28 GMT
The campaign will include workshops in Italy, France, Spain and Brazil
Fedrigoni and Inspiring Girls International will hold workshops for middle and high schools in some of the countries where it operates. Female managers will share their stories, allowing girls and boys to take part in creative and innovation activities with the company's paper and self-adhesive materials.
The campaign will kick off in Italy in November at the ICS Pini Trevisani Scaetta Institute in Milan, with two second and third grade classes, and follow on in France, Spain and Brazil.
Marco Nespolo, chief executive of Fedrigoni, comments: “Research by Ypulse that girls experience a 30% drop in confidence during adolescence, when they begin to direct their education and career ambitions towards what is expected of them.
“We believe that every girl should be free to choose whatever path she deems right for herself, and we want to contribute so that future generations think big, experiment fearlessly and feel supported in realising their potential.
“This partnership stems from the desire to help young girls develop an awareness of their talent, freeing them from gender stereotypes that can hold back their ambition. The initiative is part of our social responsibility commitment towards our people and the communities in which we operate on the issues of diversity, equity and inclusion.”
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